EFTM Best For Her 2016: Lorna & Bel Smartbag

It's a simple idea, but when you think about the practicality it's a winner

Even though we’re all about blokes stuff, we’ve got wives too – so we appreciate the need to keep a keen eye out for gifts for birthday or Christmas or perhaps that random time of the year.

When we met Lorna and Bel they had a real passion for their idea and had clearly given it not just a lot of thought, but a great amount of design time too.


The smartbag is a fantastic clutch purse made from quality materials to look and feel nice, but also packed a simple feature – in-built charging for your mobile device.

A pocket on one side to keep your smartphone in yet still be accessible without opening the bag, and a battery inside with wires feeding into that pocket.

For the woman on-the-go its going to mean no low battery dramas and it’s the concept, execution and great Aussie story that make this smartbag the EFTM Best for Her in 2016.



Trevor produces two of the most popular technology podcasts in Australia, Your Tech Life and Two Blokes Talking Tech. He has a weekly radio show on 2UE, as well as appearances across the country and regularly provides Technology Commentary to Channel 9’s Today Show and A Current Affair. Father of three, he is often found down in his Man Cave. Like this post? Buy Trev a drink!
No Comment

Leave a Reply