Another streaming service hits Australia: hayu launches in March

reality TV lovers rejoice

When it comes to “Streaming TV” in Australia we think first and foremost of the global giant Netflix, then Stan and Presto – well strap yourselves in, it’s getting crowded down-under – in March we’ll welcome Hayu too.
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Media mega company NBCUniversal International today announced hayu – a “Subscription Video on Demand Reality Service” – yep, all-reality TV!

Apparently curated and “fully integrated with social media” the service launches in March in Australia and the UK & Ireland on mobile, tablets and PC via www.hayu.com

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Brace yourselves – here’s what’s coming:

  • Over 3,000 episodes including Keeping Up with the Kardashians, Made in Chelsea, The Real Housewives and The Millionaire Matchmaker
  • The Majority of US shows will debut on the service the same day as their US launch
  • Complete box sets allow fans to catch up on series from the very beginning

And it will be the cheapest of the streaming services at $5.99 per month. No contract, and as usual, a free one-month trial.

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This is a sign that Australians are happy to pay, but also that it’s becoming difficult for the deal makers to find someone to do a deal with – so – go direct!

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Trev produces two of the most popular technology podcasts in Australia, Your Tech Life and Two Blokes Talking Tech. He hosts a nightly radio show on Talking Lifestyle, 8pm Monday to Friday in Sydney, Melbourne and Brisbane, appears on over 50 radio stations across Australia weekly, and is the Tech Expert on Channel 9’s Today Show and A Current Affair. Father of three, he is often found down in his Man Cave. Like this post? Buy Trev a drink!
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