The problem with blokes is – we don’t really care too much about how we look or put much effort into going out, whether that’s to dinner or a show, plenty of blokes will just spray some Rexona and be done with it.
You may not have a Georgio Armani suit in the wardrobe, but perhaps you could consider a better approach to your fragrance. Stop relying on your deodorant and splash on some perfume. And yes, I checked, even Armani refer to it as a perfume.
The Acqua Di Gio is described as being an aquatic-woody-musk, you’ve got a citrus zest and “intense note” – but seriously, you don’t expect me to describe the scent do you?
This bottle has sold over 25 million units worldwide, making it the number one fragrance for men – so it’s likely you’ll recognise it if you actually take the time to stop and have a smell when you’re next in the fragrance isle.
This month Armani have added a couple of new items. Eau Pour Homme is a 30-year-old fragrance, which now comes in a new bottle.
Styled like a suit jacket, the bottle has sleek curves and a metallic base.
In a similar shaped bottle but a deep black colour the new Armani fragrance is Eau De Nuit. Described by Georgio Armarni as a “new classic”. This one has “the intensity of bergamot and pink pepper, softened with cardamom” So once again – you’re going to want to get in and check it out for yourself.
Take this as a challenge, to get out and discover the world of fragrances. They’re not just for the woman in your life, there’s a huge market for mens fragrances too, and these new ones from Armarni are well worth considering.
Both the Eau De Nuit and new-look Eau Pour Homme are in-stores this week and will set you back $115 for the 50ml bottle, and $145 for the 100ml.